Yazoo County CVB Receives 2015 Constant Contact All Star Award
Recognized for achievements using online marketing tools to drive success
YAZOO COUNTY, MISS — March 30, 2016 – Yazoo County Convention & Visitors Bureau,the official Destination Marketing Organization for Yazoo County, Mississippi, has been named a 2015 All Star Award winner by Constant Contact®, Inc., the trusted marketing advisor to hundreds of thousands of small organizations worldwide. The annual award recognizes the most successful 10% of Constant Contact’s customer base, based on their significant achievements leveraging online marketing tools to engage their customer base and drive results for their organization.
Yazoo County, Mississippi, winner of a Readers’ Choice Award from Convention South Magazine in 2015, Delta’s Best Tourism award in 2014 from the Mississippi Delta Strategic Compact, 3-time winner (2012, 2013, 2014) of CVB of the Year from the Mississippi Tourism Association, and 4-time winner (2011, 2012, 2013, 2015) of an All Star Award from Constant Contact, is home to the world famous Bentonia blues, world championship winning barbecue, famous literary and political figures, unique art and shopping, and a living history like nowhere else in Mississippi.
“We are thrilled to once again be recognized by Constant Contact for our marketing efforts,” says YCCVB Executive Director Shanitra Finley. “Our e-newsletter has helped us to target fans of Yazoo’s tourism products since 2011. Having such an active readership helps us at the CVB to spread the word of the good things happening in Yazoo County. We are excited to expand our service in the coming year to include an e-newsletter specifically for our tourism partners in Yazoo County, keeping them inspired and informed with industry-specific news and more.”
Small businesses and nonprofits using Constant Contact’s online marketing tools are eligible for this award. Criteria used to select this year’s All Stars included the following:
- Level of engagement with email campaigns
- Open, bounce, and click-through rates
- Use of social sharing features
- Use of mailing list sign-up tools
- Use of reporting tools
“At Constant Contact, we aim to help small businesses become marketers so they can do even more business. Our All Stars are leading the way, showing us the difference online marketing can make for a small business. It’s truly inspiring,” said John Orlando, chief marketing officer at Constant Contact. “We’re thrilled to recognize Yazoo County CVB for their commendable achievements in 2015 with this All Star Award.”
About Yazoo County Convention & Visitors Bureau
Located just 30 minutes north of Jackson, Mississippi, Yazoo County is a unique destination for leisure guests, individual business travelers, and groups. Visitors to Yazoo County enjoy unique shopping, dining and entertainment options; outdoor activities including hunting, fishing, hiking and much more; authentic Blues at the Blue Front Cafe, the oldest juke joint that is still in daily operation; our 18,000-acre Wolf Lake and the Panther Swamp National Wildlife Refuge; colorful Main Street and the Yazoo City Town Center Historic District; Glenwood Cemetery and the legend of the “Witch of Yazoo”; and so much more.
Yazoo County is the home of Ubon’s Barbeque of Yazoo, headed up by the Roark family who have had multiple appearance on the Food Network and innumerable barbecue championships, as well as over 30 other locally-owned restaurants and eateries to thrill your taste buds. Yazoo County is also home to more than 220 guest rooms ranging from the ordinary to the uniquely unexpected, cabins, and RV and camping areas. Yazoo County’s award-winning tourism products include family-friendly events and festivals, Civil War history, African American history and heritage, and historical sites. Discover Yazoo County, Mississippi: Colorful, Authentic, and Unique… Just like you!
For more information, visit www.VisitYazoo.org or call 800.381.0662. Also be sure to follow us on Facebook, www.Facebook.com/VisitYazoo; Twitter, www.Twitter.com/VisitYazoo; and Instagram, www.Instagram.com/VisitYazoo.
Dawn R. Davis
Yazoo County CVB
About Constant Contact®, Inc.
Constant Contact, an Endurance International Group company and a leader in email marketing since 1995, provides hundreds of thousands of small businesses around the world with the online marketing tools, resources, and personalized coaching they need to grow their business.
Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.